Does your growth strategy include getting outside your comfort zone?
Growth happens outside your comfort zone. Let me say that again, growth happens outside your comfort zone. That means two things, you need to get outside your comfort zone to grow and you need to learn how to rely on others.
In this video we talk about developing your business through strategic marketing activities. Take a listen and list some ideas that may pertain to your business. Here are some suggestions:
Create a working social media campaign with links, reposts and posting calendars
Develop and implement a referral farm
Identify and implement a working sales funnel to attract and convert customers
Develop a method to up-sell or re-sell to existing customers
Build a solid ongoing, repeatable marketing strategy
Ammaarah talks about her passions in the kitchen
One of our clients, Ammaarah aka Ammaarah-Licious gets a chance to chat to the Spice4Life team about her passions and life.
Ammaarah Petersen knew she wanted to be a chef from a very young age.
“At the age of four I knew I wanted to be a chef,” said Petersen, who currently owns Ammaarah-Licious, a company offering private chef services, corporate lunches, and the opportunity to book a private dinner on Clifton Beach. “I used to help my mom in the kitchen all the time, because my family, we celebrate with food. Every single thing is a feast.”
Unlike most people’s childhood ambitions, Petersen’s was realised: she’s done everything from supplying restaurants with staff to doing cooking demonstrations at food festivals to catering film productions to leading the kitchen at South Africa’s #1 hotel and spa.
“I always say: Good food gives you a good mood,” the chef said. “When you eat good food, I feel that it actually gives you a purpose. Most people don’t actually take note of what they’re eating, they just eat to eat. Whereas what I’ve found is if you actually plan what you’re eating, you get the best out of a person.” Read more….
Do you need a Financial Review Engagement?
Getting a financial review for your business sounds much like the annual trip to the dentist – painful and expensive: but not necessarily so. An independent review of your financial status as a business is an excellent starting assessment to future growth and development of your entire business. As any Business Coach will tell you, “If it can’t be measured, it can’t be managed”
So what is a Review Engagement?
For larger companies an annual financial audit is a legal requirement, for slightly smaller firms a review engagement, as guided by the International Standard on Review Engagements 2400, is compulsory. This includes:
- Conduct adequate investigation of your paperwork and financial records
- Establish if anything has been done incorrectly
- Arrive at a conclusion on the financial statements as to whether they are legally compliant.
This can be as unpleasant as the Dentist, but essential for compliance.
But what about smaller firms that are forging ahead in what seems to be the ever increasing gale of issues and economic whirlwinds? A Financial Review could be the solid platform you need to launch your future strategy from to secure that all important loan or partnership agreement. This would save your company the costs involved in obtaining an audit but would still provide the bank or partners with sufficient assurance on your Annual Financial Statements.
Our team of qualified and certified practitioners is able to conduct a full review, offer Financial Management and Business Advice together with our Business Coaching and Marketing strategies will put your business in good standing for future sustainability.
So, do not put this off as you may do the Dentist. Contact us today to set up a non-obligation chat with our Finance team. It could be just what your future requires.
Business Strategy – Strategic Networks
Building your business cannot be done alone. It requires a team of dedicated leaders, staff, suppliers and a well developed team of outsiders who have a vested interest in your business. We call them your Strategic Network. People in your Strategic Network fall into one of three groups
Foundation Network – the people you need in order to build your business, these people offers services, advice and products that your business relies on to function.
Support Network – the people you use for emotional support and advice.
Expansion Network – the people you use to build and develop a wider footprint for your brand.
Watch the video, subscribe to our channel to keep informed of further videos and more business tips and tricks.
Business Growth Strategy – Product offerings
What is your current product offering linked to your existing resources? How do you leverage these to develop a firm future focused business growth strategy? We explain a simple to use, yet effective tool that will assist you to map out a product/resource strategy for your business.
A successful business needs to develop a constant relationship between existing assets and resources and product offering, always looking to develop both. But added to this is the need to develop new assets in the form of Staff, Equipment and IP to equip the business to increase the product offering in both width and depth. View this week’s Bruce on Business video for the full story.